Rolls Royce since execs some time at her request, a smaller, less expensive scooter the ghost in ultraluxury brand driven.In May, "said Axel upper Mueller, managing director of Rolls-Royce for Europe and the Middle East, Automotive News Europe that the brand needs a smaller car than the Phantom to attract more buyers.At the Motor Show in Paris, the head miller chief, Ian Robertson, chairman and CEO of BMW-owned Rolls-Royce Motor Cars has confirmed that work started on a series of new models, while that start next four years.
The new car will be smaller than the Phantom and will cost somewhere in the range of $ 160,000 to $ 240,000 for Rolls-Royce. In addition, commercial operations are to the factory in Goodwood to be expanded.
The sale of Rolls-Royce Phantom, which run almost $ 330,000 in the U.S., will be expected to be approximately 800 cars by end of 2006, to mark the fourth consecutive year of growth for the automaker. A convertible model is under consideration for 2007, but it is likely to stay within the stratospheric price as the Phantom.
"If we introduce [a smaller Rolls-Royce], it will be in 2009 or 2010 even Obermüller Automotive News Europe in the same interview, said in May for Rolls Royce.
